If a product is sold and people buy it, then advertising is not necessary and can be considered a kind of entertainment. Do you agree or disagree with this?
Advertisement
 industry has been growing rapidly lately, especially since we have entered the social media era. So many entrepreneur
 introduce their products and innovations by advertising through social media. Suggestion
entrepreneurs
However
, some people believe that advertisement
 is not useful if a Suggestion
an advertisement
product
 can be sold easily. There is also
 a notion that if this
 case happened, advertisement
 will be Suggestion
the advertisement
lost
 its main function and can only be seen as an entertaining source. In Suggestion
losing
lose
this
 essay, I shall explain some functions of advertisement
 itself and provide some arguments why I disagree with the statement above.
Suggestion
the advertisement
To begin
 with, advertisement
 has several functions, for instance
 introducing products to the market
, creating brand
 image
, and increasing sales. There are several products that are not necessarily
 to be advertised because they only reach niche Suggestion
necessary
market
, namely Rolex, brand
 of a luxury watch. Suggestion
the brand
However
, in general terms, advertising a product
 can give some beneficial impacts as mentioned before.
Furthermore
, we have to be clear the market
 segment and the market
 size that we want to reach for a product
. If we only think about short-term sales and profit, then
 advertisement
 is clearly unnecessary. Suggestion
the advertisement
For example
, selling a home-made
 cake to our classmates. It can be easily sold, but it is not scalable and sustainable. made or produced in the home or by yourself
homemade
However
, if we want to sell skin-care
 products, we have to gain customers’ trust even just to try the care for the skin
skincare
product
 samples. We have to build the brand
 image
 that the skin-care
 products that we are care for the skin
skincare
sold
 are safe. Once we have gained Suggestion
selling
customers
 trust and successfully built the desirable Suggestion
customers'
brand
 image
, the product
 selling will be increasing year by year, and this
 process can be enhanced by endorsing some famous actress to use the skin-care
 products. 
To conclude, I personally disagree with the opinion that advertising is unnecessary and only a kind of entertainment. I believe there are some benefits of advertising a care for the skin
skincare
product
 if we set a long-term and sustainable goal, not only the simply
 sale the Suggestion
simplest
simple
product
, but also
 build a brand
 image
.
Submitted by mega.watty1994 on 
Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.